The Droitwich Sign & Print Co Limited
Internal Signage
26 January 2022

How to create impact with your Internal Signage.

Using shop front signage and signage above your office door is a valuable way to attract customers to use you over your competitors. Many companies already use their external signage well, but what about their internal signage?

The way you use internal signage will have an impact on how visitors and staff feel when they come into your premises, so you need to get it right. Here are a few ways that you can use internal signage to create an impact for your business.

Boost Brand Image

Internal signage helps to enhance your brand image and gives the right impression about your business and what you are offering.

With the right high-quality signs and graphics, you can create a real impact on how others see your brand and encourage them to make a decision about using your products/services or working with you.

  • Wall signs can be used to showcase your core messages either through lettering on the wall or within a well thought out graphic.
  • Displaying your logo throughout the office fixes your brand in people’s minds and creates a sense of belonging for staff.
  • Infographics can be displayed on walls to show how you work or highlight a customer journey.


Signs to guide

If you have a large office space, then it will be important to use internal signage to guide people around the building. Branding these signs by using your company colours, font and logo enhances the experience and image people have of the business. It also creates a nice design theme.

What should I put on the signs or graphics?

There are so many ways that you can use signs and graphics to decorate your office, whilst improving branding and awareness. Here’s a list of some ideas to consider:

  • Logo
  • Strapline
  • Values
  • Images of your products
  • Inspirational quotes
  • Testimonials
  • Service range
  • Products you make or sell
  • Photo’s that showcase your company, customers and its values
  • Team photos
  • Results from people using your products or service
  • Informational signage


The types of internal signs that you can choose from.

Signs do not have to be boring, there are so many standard options available to you but if you have an idea for how you want something to look, then signs can be custom made to fit your design and vision.

Lights can really make a logo stand out, there are a few options for how this could work so talk to us about the effect you are looking to create.

Lettering can be created in a number of ways including flat, individually cut out or digitally printed. It really depends on how you envisage the finished look to be as to what we can design.

The material that we use to create the signs or graphics will be determined by design, the location they are going to be placed in and the overall effect you want to create.

Whatever you need, please talk to us about your ideas and vision and we will come up with a way to make it look amazing for you.

Please get in touch to talk it through and receive a quote,

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Get in touch for a quote or a chat about your requirements

If you want your business to stand out from the crowd with print and signage, please contact us for a quote.